Marketing Tips

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Manufacturers: Re-Tool Your Marketing To Reach Consumers
The growth of digital marketing technology has opened the door for parts and accessories manufacturers to speak directly with consumers across multiple marketing channels and devices...
How to turn FREEBIES into SALES
When done correctly, promotions can be the deciding factor in whether a customer is ready to make a purchase....
First Contact: Building an Online Pressroom can Help Generate Media Coverage for your Business
Having a stout online pressroom helps reporters get the correct company info they need quickly, which in turn saves you a ton of time and allows your company to benefit from media exposure.
6 Ways To Lock Down a Potential Sponsorship Deal Quick
Here are six ways that can really help you nail down a sponsorship and stand far above the crowd....
Advertising Success is a Simple Equation Keep it Simple
It’s an adage we use a lot in the advertising industry, and for good reason. No matter how convoluted modern marketing strategies may seem, advertising success continues to follow a relatively simple equation...
Time to Talk Twitter
While most people are looking at Snapchat as the momentum shift for the youth market, I have started seeing a large trend with young people on Twitter...
Putting Your Business Full Throttle into Instagram
Instagram is a mobile image/video sharing website that boasts over 400,000,000 active monthly users as of September 2015...
How to Design Your Product Box
This may seem simple, but put yourself in your customers shoes. What would you want to see on the outside of the box...
Beyond the Follower Count
In my last article I touched on the value of social media in the new fast moving world we live in today and how it impacts this industry...
Marketing Expectations
It’s tough to be in marketing. Executives want you to create plans to brand, promote, analyze and motivate your company to the forefront of the market space...
Choose Wisely: Tips on Picking the Right Marketing Agency
Choosing a marketing agency – be it for branding, advertising, PR or digital – is not a simple “paper or plastic?”...